TV ideas to celebrate the Man and revamp Man Underwear

We're looking for ideas and proposals on storyboards, sketch films and/or synopsis that works on TV and Cinema. You are free to give suggestions on different social media- and viral activities as well, but the absolute focus are ideas for TV-and Cinema advertising spots.... Read more about the brief

Dressmann underwear TV

Download this pitch as PDF
To show male underwear collection using composite images of models.

TV

Open on a male underwear model walking towards the camera in the center of the screen. Background is neutral white space. Sfx: uplifting soundtrack.

As he comes closer we see that it is a composite of 2 men in 2 different underwear sets ... perfectly synchronized as one person.
When he comes close to camera the composite man splits into two men. They turn 90 degrees and walk in opposite directions.
As they split apart they reveal another composite model walking towards the camera (wearing another underwear set!)... the action repeats again... and so on on the loop... until we see the all underwear collection.

Logo: Dressmann

Alternative background: split screen showing different locations, i.e. :bedrooms, kitchen, living room, etc. But the composite model image always moves as one person.