Design our new website
We want you to deliver creative and inspirational design proposals/ideas for our website (www.stadasverige.se). After the brief is completed, we plan to implement and produce the best ideas in our Wordpress CMS-tool. Read more about the briefThe new Städa Sverige web site
Download this pitch as PDF
The whole layout design can be found as a PNG picture at following address:
http://pyttel.sk/stadasverige.png
The new design should be appealing to young people - therefore I chose a layout rich with pictures and colours. Also texture in the background and kind of "crooked" look to certain clickable elements looks casual and trendy.
In contrast with bright, shiny and colourful upper part of the website, the lower part is strictly information-oriented and easily readable with white text against dark background (more friendly to eyes).
Under the main picture there are 3 information boxes. Their content could be administrated via CMS. Their purpose is to provide important information in an appealing way (short text + a picture). In my layout there is information about Cleaning the roads, Cleaning the beaches and the most known partner - Coca Cola.
The important part is a connection to social networks such as Facebook, Twitter and others. It may be kind of cliche on today's web sites, but these services are very efficient in sharing information especially among young people.
As far as usability, every important element (link) at the web page is brigthly orange so it immidiately catches viewer's attention. Orange is also a vibrant, "young" color. Contact link alongside with the e-mail address have a strong position so it can be easily found.
Perhaps less obvious at first glance is that every important information (i.e. WHO we are, WHAT we do and HOW can you connect with us) is placed within the first 600 pixels of web site's height. This ensures that the web site provides essential information without a need for mouse scrolling even to users with small displays (e.g. netbooks).
