TV ideas to celebrate the Man and revamp Man Underwear

Dressmann is Northern Europe’s largest menswear company, with 400 shops in Norway, Sweden, Finland, Denmark, Latvia, Iceland and Germany. Dressmann is part of the textile group The Varner Group, which has centralized administrative offices in Billingstad, outside of Oslo, Norway.
Dressmann and Dressmann XL have the quality and price-conscious man’s wardrobe needs covered. With a wide selection of clothing for men of all ages, our concept offers “Value for Money” to all of our customers. The selection in our shops ranges from casual-wear and basics, to formalwear.
For more information visit: http://dressmann.com/en/About-us
The product
Man Underwear is Dressman’s own underwear collection.
The underwear is of high quality with a low price tag. But above all, the selection and variation is unique compared with the traditional basic range.
Value words
- Quality
- Wide range
- Price
All pitches for this brief
Invisible man
2010-08-09 22:42 DressmannEn oväntad klassiker
Changes
Undress to Impress
2010-08-09 22:07 DressmannHero theme
2010-08-09 22:01 DressmannIt ain't how you wear it, it's what you wear.
Sport theme. "In Dressmann underwear you'll never lose!"
2010-08-09 21:12 DressmannSize matters
2010-08-09 21:00 DressmannMama said
Dressmann Heroes
2010-08-09 19:02 DressmannSuper Sexy
2010-08-09 18:51 DressmannDressmann underwear TV
Inside Matters
2010-08-09 10:52 DressmannFull-Monty / Dressmann
Dressmann star
2010-08-07 18:41 DressmannOutfit?
2010-08-07 17:54 DressmannRick, Nick & Mick
Man, this is fun!
2010-08-07 06:05 DressmannChange is good
2010-08-07 05:56 DressmannDownloads
Milestones
Rewards
Gold Medalist:
20.000 SEK*
Silver & Bronze Medalist:
5.000 SEK each
* 20.000 SEK was approximately 2098 EUR on July 9, 2010.















